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Welcome to the New Digital Revolution! - Video & Multimedia Services

Perhaps this will motivate you to get moving on a more inbound focused marketing campaign this year.

Did you know…

Online video viewers will reach 169.3 million in 2012.

iPad users will reach 41.9 million in 2012.

Mobile buyers will reach 37.5 million in 2012.

Facebook will reach 143.4 million US users in 2012, up 8.2% from 132.5 million in 2011.

More than 90% of social network users will be on Facebook in 2012.

Mobile video viewers will reach 54.6 million in 2012.

Smartphone video viewers will reach 51.2 million in 2012.

Mobile internet users will reach 113.9 million in 2012, up 17.1% from 97.3 million in 2011.

In 2012, the audience of internet users in the U.S. will expand by 3.1% to 239 million, representing 75.6% of the total population.

Online video viewers will reach 169.3 million in 2012.

Mobile video viewers will reach 54.6 million in 2012.

Smartphone video viewers will reach 51.2 million in 2012.

Lightray Media provides forward thinking solutions to companies that want to capitalize on the new media and web video marketing opportunities now available on the internet, mobile mediums and television, by creating HD quality marketing videos to drive new business. As you are probably aware, internet video marketing is the hottest, most powerful new format to promote a business online. Google and other search engines such as Yahoo, Bing, vimeo, YouTube, and many others have now made website video a dominant component of Search Engine Optimization. This technology makes it more important than ever for companies to add corporate video production to their websites.

As your Sarasota video production company, we leverage social media & engage with calls to action. With our video production team, we embrace the strategy of engaging people and leveraging the platforms in the best way possible.

From conception to completion, Lightray Media produces powerful web video productions and marketing for the Internet. We produce corporate videos of all types to elevate your business and increase your ROI. Unlike traditional advertising methods, your Tampa video, Orlando video, or Sarasota video is available to the world on-demand 24/7. This new media technology allows you to analyze and measure your results. Once video production is complete, we distribute your video marketing on a multitude of popular video networks. This enables your company to have a comprehensive and effective solution to enhance your online presence.

Lightray’s Sarasota video marketing team will help your company find a way to use your social media platforms to get people talking about your video. This is a very large step towards getting a mass audience. This is typically done with, of course, great content. But it is very important to issue calls-to-action that get people to talk about it in other ways. Our Sarasota video team helps your company succeed with these strategies. To assist in getting people’s attention, your Tampa video should promote voting on something, create a topic of discussion, or run a contest. Another possibility to engage is to hand out giveaways.

It is a fact that 800 million people around the world use YouTube each month. We are confident that we are going to see a major increase to a billion before too long. One of the biggest topics in discussion regarding online video is mobile access. YouTube saw this triple over the last year. In fact, 72 hours of video are uploaded every minute, or more than one hour of video is uploaded to YouTube every second. Additionally, there are 600 million views a day from mobile devices. Let our Tampa video production company help you engage with this multitude.

 


Computer Animation

2D/3D Motion Graphics

Utilizing the power of animation adds tremendous value to presentations, live shows, marketing campaigns, trade events and more. Lightray has extensive experience in broadcast design and animation, and creates high-end animation work for various clients and applications including television networks and video board entertainment (for stadiums, theme parks and more). From storyboarding through web video production, Lightray Media works with you to realize your vision and your business goals. The result is stunning animation in your choice of video formats, ready for use in Television Broadcast, Videoboards, on a DVD, Website, PowerPoint presentation or other medium.

Sarasota video and Tampa video productionCorporate Video Production

Video will comprise 90% of all Internet traffic by 2013. Internet video is indeed the future of the internet. A well-planned and executed professional company video creates conversations, moves people to action and gets results. Lightray's corporate video production services include script consultation, on-location camera time, lighting, video editing, on-screen titles, graphics or captions, voiceover narration and video editing. In a study conducted by Chamberlain research, 82.6% of customers were more likely to purchase from a website that contained video. Whether your company needs a 30-second television spot, a 5-minute demo or a 15-minute corporate overview, Lightray will creatively and effectively communicate your comporate message throughout the social media and online platforms. 

One of the best ways to capture your target audience is to do it with Orlando video productions. You can showcase your business and endorse your products or services using the most compelling form of online media with internet video marketing.

In today’s on-demand world, corporate video production services go beyond what television commercials and what social media marketing can do. More businesses are utilizing video production to create training videos, trade show videos, corporate training videos, DVD brochures, and product simulation videos. These businesses expand their market reach by embracing new trends in current technology. Your company can benefit with Lightray Media's corporate video production and our video marketing solutions. 

A strong corpoeate video is one of the most effective forms of communication. Our video production services have the power to capture and engage your targeted audience in a way that can’t be matched by traditional media solutions. Response and retention rates for potential customers who watch online video marketing are known to be much higher. Whether it’s a webmercial, promotional video, corporate training video, motion graphics, product simulation, or 3D animation, Lightray Media can create it to your company specs.

Using corporate internet video productions as a marketing tool is one of the fastest growing trends online media. Your business can greatly benefit by embracing this emerging marketing trend. More and more traditional advertising agencies are moving towards internet video solutions. With our affordable video marketing packages, your company will be a step ahead of your competition.

Lightray Media is a video production company. Our team provides DVD and web video production services. Our high definition corporate videos are very informative, yet very simple. They end with a strong call to action to increase conversions. It is an essential way to promote your business for your service or brand.

 

Lightray has a strong team of highly trained motion graphics designers and video content professionals. We produce HD videos with a strong message, and interpret your corporate brand and translate it into an extraordinary and powerful internet marketing video.

If your business is not using online video marketing techniques, you may soon find your company left behind. Video may not only give your business advantages when it comes to search engine optimization, but increasingly video marketing is attracting large online audiences. These audiences could be searching for your web video. Creative video production can even create greater potential of going viral. YouTube is a great resource for your company or small business, one that can boost your internet presence for free with a massive potential for a global audience. Currently, there is a strong shift occurring in how people think of online video. The novelty has started to wear off, and consumers are starting to take notice of video marketing. Marketers are beginning to see that corporate marketing videos adds tremendous value and dimension to their websites and marketing campaigns. This means more website clicks, better search ranking, and higher conversion rates. There is evidence that online video will soon be a necessary strategy to compete from small businesses to large companies. Over the next five years, video will have an impact on marketing as email had over the decade. We are one of the few national television quality video production companies in the area. 

 

Video marketingVisualization/Simulation

Should you need to demo a product or service that is in development, with 3D animation technology Lightray Media can create it virtually so that it can be conveyed across the barriers of time, distance, discipline and culture. By simulating the completed product or service offered, your customers will be able to visualize the finished product-helping you accelerate the sales process. Lightray can make it possible for you to demonstrate your product without the barriers of time and distance. These animations can be added to your video marketing campaigns to generate awareness and bring your products to life.

Tampa video productionDVD Authoring

Lightray offers complete DVD authoring services including coding, menu formatting, and label design in addition to in-house video, CD and DVD duplication or replication. Whether your video production is corporate communication, entertainment, documentary or training-related, Lightray media will provide high-quality encoding and authoring services to match your budget.

Photography and Photo-editing

Lightray provides advanced professional photography and photo-editing services including photo enhancement, restoration, correction and more. Our artistic eye and inventive vision will capture the images you need to sell your product or service, and alter those images to create the most powerful results possible. We also provide photo-editing for non-professional images; restored favorite photos make a perfect gift for special occasions such as anniversaries or birthdays. Lightray specializes in restoring photos from original, digitalized image, digital camera shots, film cameras, and more.

Print Collaterals

Computer graphicsAt Lightray, we reinforce your brand and video marketing by creating and delivering consistent and targeted messages throughout the spectrum of your marketing tools. Integrating all of your communication materials to have the same visual theme will maximize your Tampa video marketing efforts. To supplement customers' dynamic graphics and animation, Lightray can create accompanying print collaterals including:


  • Brochures
  • Advertisements
  • Flyers
  • Letterhead and Business Cards
  • Newsletters
  • Product Sheets
  • Executive Reports and Presentations
  • Mailers
  • and More!

Virtual 3D Backgrounds

What is a Virtual Set? The most basic answer is putting a person somewhere they are not. This is usually done by using a green screen, removing the green colored background behind the talent, and replacing it with something else. The background can be a picture, video, or computer generated studio or show room.

Computer animation Computer animation Computer animation

corporate video productionsCorporate Brand Development

Corporate branding is the process of using a company's name as a product brand name. Lightray utilizes corporate brand equity to create product brand recognition. Corporate branding can result in significant economies of scope since one advertising campaign can be used for several products. It also facilitates new product acceptance because potential buyers are already familiar with the name. The team at Lightray Media is sensitive to this, and creates branding across multiple touchpoints. We understand the importance of companies to recoup costs however they can without sacrificing quality or service. Lightray Media will help you and your organization create a strong corporate brand which can do the work of many expensive product-marketing campaigns.

Website Development

Our company headquarters is located in Venice, Florida, where we draw from a pool that is rich in talent and technology education. We also have a studio in Charlotte, NC with a sales and support staff to serve the entire country.

We build fast, interactive, great looking, websites. All of our website design projects include a content management system which will enable you to update your website on your own. You can be confident that whatever your project demands, our web designers can deliver a search engine friendly website on time and on budget.

Social Media Marketing Campaigns

The use of social media is no longer an option for companies – it is a requirement. Companies which most effectively deploy social media will be best positioned to serve their client needs, particularly as the digital revolution assumes a greater percentage of buying power.

The most widely-used social media site, Facebook, recently made headlines when it hit a new milestone. At its annual f8 gathering, the company stated that it had surpassed 800 million users. Social Media Marketing and internet marketing includes strategically developing your company’s social sites & pages to market them to a highly targeted audience. Social media marketing helps you develop a formal social networking program for you and your company. This strategy includes corporate video production and development of your company’s blogs, press releases, article publications, managing online forums & communities and more.

Google's Golden TriangleWebsite SEO Programs

Lightray Media is your one-stop solution to all the SEO needs for your website. We are pioneers in the field of website optimization, keyword analysis, research, tracking, competitive analysis, on and off-page SEO. The purpose of optimization is to propel a website to the top of search engine lists.

Did you know recent studies indicate that 80 to 85% of all consumers cite search engines as the place they begin their research prior to making a buy decision? Additionally, over 80% buy from the top three websites on the first page they arrive at in their search engine query. This area on the search engines is called the Golden Triangle.



Clearly it would be valuable to your organization to have your website in the top three positions for your company's keyword search terms.

Professional Voice-Over Audio

Professional voice overs can be incorporated into a variety of marketing materials. You may want to use them for web sites, radio, on-hold callers, or television advertisements. Lightray Media provides professional voice-over artists for presentations, web sites, and telephone messaging services.

 
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